AMN Drivetime: Strategies for a changing aftermarket - Transmission Digest

AMN Drivetime: Strategies for a changing aftermarket

Jeff Koviak describes his “master’s degree” in the automotive aftermarket as owning two muffler shops in Port Huron, Michigan, for a few years. He was at the ripe, young age of 24 and this stint came after he served as a Walker Exhaust territory manager with Tenneco in Detroit. Koviak calls that his first official job in the aftermarket, but in reality, his first experience in our industry dates back to his days in vocational auto mechanics class in high school.

At the time, Koviak told his teacher he wanted to be involved in cars but didn’t want to work at a dealership or be a technician. That’s when his teacher reached out to Northwood University, where Koviak found a great fit in their automotive aftermarket management program. Since then, Koviak has spent his career in the aftermarket, navigating the changes Tenneco has experienced throughout the years.

Today, Koviak serves as vice president of sales, customer service and sales operations for the Americas at DRiV, and in this episode of AMN Drivetime, sponsored by AISIN, he delves into how his role and the company’s strategies have shifted, especially when Tenneco merged with Federal-Mogul in 2018 and formed DRiV, as well as how the company has changed since being bought by private equity in November 2022.

Episode overview

  • Koviak’s career trajectory in the automotive aftermarket (0:39);
  • Koviak’s thoughts on the “transformational” merger of Tenneco and Federal-Mogul and how he played a role in combining the two businesses (8:01);
  • Changes Tenneco/DRiV have experienced since being acquired by private equity and how the company is able to make quicker decisions (11:42)
  • DRiV’s plans for 2024: new products and a focus on improved fill rates (15:07)
  • Koviak delves into the strategic direction of some of Tenneco’s brands and what to expect from them in the future (19:32)
  • The importance of giving back to the industry and Koviak’s continued connection to Northwood (25:31)
  • Lightening Round questions⚡ (28:57)

Watch more episodes of AMN Drivetime here.

You May Also Like

Can you jump-start an EV?

Here’s a real-world scenario: A customer brings their EV into your shop for service, and it’s been there for quite a while because the parts are on backorder. After a few weeks, you get in the vehicle to move it out of your way, and the ignition won’t turn on. It’s acting like the battery

Here’s a real-world scenario: A customer brings their EV into your shop for service, and it’s been there for quite a while because the parts are on backorder. After a few weeks, you get in the vehicle to move it out of your way, and the ignition won’t turn on. It’s acting like the battery is dead, so what do you do now?

Road to AAPEX season 2 finale: Where the road ends and the show begins

There’s a magical alchemy in how we get to where we’re going. A dot on the map, a full tank of gas and the open road. We navigate the twists and turns and arrive at our destination. The automotive aftermarket, however, has turned that process into a science with distribution delivering the right part to

Road to AAPEX season 2, ep. 9: The roads that connect us

The automotive aftermarket is about connections. Connections to the right parts, to the right places, to the right people. It’s the roads we travel down together that make us grow closer and bring us together. That’s the feeling that paves the Road to AAPEX as Babcox Media’s Joe Keene, an ASE-certified technician, traverses the Bonneville

Road to AAPEX Ep. 9
Watch: CVT modules and programming

CVTs usually will require a reset to the basic factory programming after repairing a major component. You can typically use a scan tool to help complete this. Watch the latest video from Transtar, above, for more. Related Articles – Road to AAPEX Ep. 6: Historic mile markers on the road of progress – Road to

CVT-Fluid-Diagnostics-1400
Watch: CVT fluid diagnostics

CVT fluids are different than automatic transmission fluids. Learn why the requirements for these fluids are different and how to select the right fluid for your vehicle. Watch the latest video from Transtar, above, for the answer. Related Articles – Watch: The basics of CVT repair – Watch: Transmission trouble codes – Watch: Transmission pans

CVT-Fluid-Diagnostics-1400
Other Posts
Report: U.S. automotive aftermarket industry grew 8.6% in 2023

Total U.S. automotive aftermarket sales grew to $391 billion in 2023, according to the 2024 Joint Forecast Model, a report from The Auto Care Association, MEMA Aftermarket Suppliers and S&P Global. The sales increase of 8.6% was fueled by growth among dealers’ service centers, auto parts stores and general auto repair sectors. Related Articles – ZF adds PowerLine

How much do gas prices affect the automotive aftermarket?

Let’s look at everyone’s favorite expense: gas prices. Related Articles – Transtar Holding Company acquires PPi Automotive – Babcox Media appoints Tom Pecka as Director of Strategic Partnerships – Transtar opens new Florida distribution center The fluctuations in gasoline prices in the United States are more than mere figures at the fuel pump; they serve

Gas-Prices
The transmission repair industry: Globally integrated

Listed here you will find those companies that responded to a recent questionnaire asking about product lines that are supplied or that are distributed beyond borders. Almost all powertrain aftermarket suppliers have international ties, but only those who responded are included here. Please note that if a company is not based in the U.S., their

global-list-1400
The powertrain aftermarket: Growing and global

For the past few decades, the powertrain aftermarket, much like OEMs, has come to acknowledge that the marketplace for both supply sources and product sales has expanded past borders to become truly global. Various segments of our industry will have different mixes of global component supply and global sales networks. Related Articles – 10R80 aches