The reason why the people of Good Eggs did such a good job at earning my loyalty is because of how they made me feel (and to my referrals: seriously, go to Good Eggs any time you’re near Door County, Wisconsin)
I’ve been standing in line for 30 minutes or so by the time I realize I may not get to eat breakfast today. I’m in line for, what I’ve been told, is the most amazing breakfast burrito on the planet. Apparently it’s no secret, because Good Eggs is packed. Imagine a Qdoba or Chipotle but instead of meat, these guys make eggs, potatoes, and vegetables and wrap them up in a giant tortilla. There are three things on the menu: basic, standard and deluxe wrap. And there are 100 people in line to order them at the counter.