new accounts Archives - Transmission Digest
The Top 10 Pitfalls after Landing a New Account, and How to Avoid Them

Outside sales, as we should know by now, is more a matter of perseverance than prowess. Sure, you have to pick the right accounts to approach and you need to do an excellent job of qualifying and presenting the benefits of your service, but after the initial contact, and maybe one or two more, it all comes down to how many times you can revisit them, leaving a good impression each time you do.