‘It’s a Small Shop, but We Do a Lot of Work’ - Transmission Digest

‘It’s a Small Shop, but We Do a Lot of Work’

The fact that Kevin Sanborn Sr.’s shop received a Better Business Bureau Iowa 2015 Integrity Award is really all you need to know about him — although there is more.

Kevin’s Transmission and Auto Repair, Cedar Rapids, Iowa

Honesty, trust, peace of mind: the 3-legged stool of integrity for this shop owner

The fact that Kevin Sanborn Sr.’s shop received a Better Business Bureau Iowa 2015 Integrity Award is really all you need to know about him — although there is more.

He worked for a transmission repair chain for 22 years.

Then he started his own business in 1992, and ever since, he’s been in the same spot at the repurposed gas station in Cedar Rapids, Iowa. He has improved the equipment and expanded the space. “It’s a small shop, but we do a lot of work,” he said.

He once was a racer. “I used to play around with about every motor sport there was, it seems like, anything from demolition derbies to racing stock cars.” Now his idea of fun is to relax in his cabin up north.

Mostly, he has been building a reputation for professionalism in his business. His website trumpets a three-point progression: Honesty, trust, peace of mind.

Customer service

Word of mouth has been his marketing program.

“I have people call up and say they talked to three different people, and they all said go to Kevin’s Transmission,” he said, “mainly because we’ve been here so long and done a good job over the years as far as building that relationship with customers.

“Not every transmission is an overhaul. You don’t have to do that, I feel. We check a lot of stuff and we don’t charge anything for an external check. We even check things that many times aren’t transmission oriented and refer them to another business if we don’t do that kind of repair.

“It’s not all about making money. It’s all about making customers. Helping people out.”

Working

The office and waiting room comprises the original gas station. The addition in the back is where all the work is done. The shop has three lifts and six other bays. Almost all of Kevin’s work is in transmission, half of it is in building, the other half is in service.

The shop typically completes three to four major transmission projects per week.

Builder Thomas Cleghorn has been with Kevin’s for 15 years; Richard Beltz, head tech, for 14 years. R&R tech Dylan Adcock, a new hire, looks like a promising young technician, Kevin said.

Good employees: “That is so very important to a good business,” he said. “Getting good, qualified people who’ll stick with you, and we’ve been fortunate enough to have that. I could not have success without them.” Kevin stresses the importance of training for new technology, electronics and software.

In addition to daily-driver customers, they also have motorists with RVs, off-road and stock cars.

“We do a lot of older car work, older street-rod work,” he said. “I’ve got street rods and I’m a member of a club. A lot of people will take their cars to somebody who has those vehicles to work on, instead of someone who doesn’t. So we get muscle cars, which is always fun.”

Kevin has decided not to work on CVT’s and German and Swedish vehicles due to lack of equipment, but one-third of the vehicles they service are imports.

The shop handles a few fleet accounts for transmissions, but companies usually prefer to take vehicles to one place to get everything done. Kevin’s does not do major engine work.

In any case, Kevin sees customers from places 60 miles away. Within that radius are towns such as Olin to the east and Belle Plaine and Marengo to the west. He has plenty of customers from metro Cedar Rapids, with a population of more than 250,000.

Business goals

“When I opened this place, I used savings and borrowed more and opened it on a shoestring,” he said. “I told my two boys to find other jobs because if I went down, I wouldn’t drag them with me. We hit the ground running and never looked back. We built one heck of a good business over the years.”

The family has just recently begun to look into retirement and the related decisions about the business.

“I’d like to retire in the next few years. But I’ve worked all my life. I don’t know what else I’d do,” he said. “My wife seems to think there’s something we could do” (laughs).

One thing he knows is that he won’t be handing down the business to a family member. Both of his sons are established in their work, one an electrician, the other a plumber.

Considering long-term goals, Kevin said, “I bought the building, I’ve got all my equipment. The long-term goals are pretty much met. I don’t have any plans for anything in the next five years.

As for short-term goals, he’s dedicating himself to servicing transmissions in a way that is professional, prompt and honest. That’s how he became a BBB Iowa 2015 Integrity Award winner. A customer who had a transmission rebuilt at Kevin’s Transmission nominated Kevin for the award.

“Honesty builds trust, and with that, you should have peace of mind. People go away from here feeling that they got a good, honest service. That, to me, is a lot.”

You May Also Like

Shift of the shaft: Diagnosing Chrysler 48RE manual shaft issues

The TorqueFlite transmission has been around since mid-to-late 1950s. There have been many changes surrounding the manual shaft and rooster comb through the years. This transmission shaft controls the position of the manual valve that directs oil for the gear ranges, but it also is used for a Reverse light control as well as Park/Neutral

The TorqueFlite transmission has been around since mid-to-late 1950s. There have been many changes surrounding the manual shaft and rooster comb through the years. This transmission shaft controls the position of the manual valve that directs oil for the gear ranges, but it also is used for a Reverse light control as well as Park/Neutral safety control. As it evolved, changes to these safety backup switches caused extra stress against the rooster comb that posed new challenges to the technician. 

Sometimes, a diagnostic code is all you need

With ATSG having the opportunity to help shops solve problems, sometimes we get faced with some real doozies. A shop will call and give us a laundry list of DTCs, leaving us to think someone must have a bulkhead connector unplugged. We then go through the arduous task of deciding which codes prompted other codes

10L80 and 10R80 pump gear differences

You may have seen an article in the August 2023 issue of Transmission Digest called “GM 10L80: A new kind of pump noise,” which goes over how the front cover housing in the 10L80 is fitted with a converter drive gear and idler gear. The idler gear drives the pump’s driven gear, and is press

Top 20 Tools and Products: The Winners

Transmission Digest readers voted during the past several weeks to select this year’s top products and tools from those nominated in our December issue. This year, rather than separate contests, voting was for a combined tool and equipment contest, with 20 winners rather than 10. Winning entries appear in the following images, but are in

top20Feature-1400
Performance supplier listings 2024

Below is TD’s compilation of manufacturers of components, parts, etc. for performance transmissions for 2024. Click the images below for company names and contact information. Related Articles – Jatco JF613E transmission quick reference material – Complete the 2024 transmission shop survey for a chance to win a gift card – Think pink: Curtis Price strikes

Other Posts

Hidden problems: Three tales of electrical issues

In this article, I will discuss some vehicles with electrical issues. These issues were previously addressed by a different shop/tech, but the improper or incomplete repair resulted in these hidden problems that would appear later. Related Articles – Easy TH400, 4L80-E reverse servo setup: Craft your own tool – Outgrowing the walls: The story of

Easy TH400, 4L80-E reverse servo setup: Craft your own tool

While not as sensitive as some shifting bands, the Reverse band adjustment on a TH400 or 4L80-E transmission is critical, and failure to get it right has tripped up even the best builders. There is nothing worse than getting the transmission installed, putting it in Reverse and then not going anywhere or having no engine

Outgrowing the walls: The story of EVT Transmission Parts

There’s an interesting business, one of our industry’s success stories, located in the greater Los Angeles area city of Compton, CA. Walter Quintanilla is the owner of EVT Transmission Parts, which supplies a full line of parts and supplies to rebuilders in the area and beyond. The company began as a Los Angeles transmission shop

January-cover2-1400
Spotting different 68RFE designs through the years to avoid issues

The Chrysler 68RFE has had several changes through the years. Its four-speed predecessor began with a noisy solenoid pack identified by a black colored pass-through case connector (seen in Figure 1).  Related Articles – Shift Pointers: Focused DTCs – Vote for the Top 10 Powertrain Products of 2024 – Manual clutch repair and diagnostics In