Editorial Calendar :
Click To Download the 2008 Editorial Plan - PDF
Transmission Digest prides itself on providing an editorial mix that catches the attention of serious shop operators, managers and technicians who want the latest industry information and have a keen interest in the latest transmission products being advertised.
Each issue provides quality editorial coverage of the latest technical repairs, management advice, news about the industry, and information on the latest tools, parts and equipment. Complementing these articles - as noted in the accompanying calendar - is a variety of special-emphasis themes each month designed to provide advertisers with an extra boost in leads.
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The success of our magazine results from a variety of factors. Two of the most important are that Transmission Digest reaches the individuals who need and use our advertisers' products, and our editorial is on the cutting edge. Here are some of the people who make it happen:
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Transmission Digest Publisher Bobby Mace -
has been with MD Publications for over a quarter century and has done everything from computer programming to editing layout, from sales management to envelope stuffing - all on the same night!!! In addition to his publishing duties, Bobby has become an invaluable resource to all of the staff here at Transmission Digest as well as the rest of MD Publications' operations. Bobby is an active member of our local community, teaching advanced statistics at Drury College here in Springfield and is a highly sought after research analyst/consultant! He has been and continues to be one of the major reasons for the long term success of Transmission Digest and MD Publications. |
Transmission Digest Associate Editor Gary Sifford -
has been a journalist for over 30 years and has been covering the automotive scene for well over 15 years. |
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Don Anglin, Transmission Digest editorial adviser, serves as a sounding board for ideas on technical and management coverage. In his monthly commentaries, Don also provides a historical perspective on the automotive-service industry, relating past events to today's shop operations. He has co-authored more than 100 automotive books through McGraw-Hill. |
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Mike Lampe -
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Mike Anderson -
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If your company isn't already enjoying the benefits of Transmission Digest, contact one of our account executives - Mike Lampe or Mike Anderson - at 800-274-7890 or 417-866-3917. They'll be glad to send you a Transmission Digest Media Kit with all the information you need for a successful advertising schedule.
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